KpaKpaKpa

Identity for Kpakpakpa - a series of talks hosted at Zeitz MOCAA on the topic of robotics, gaming, fashion design and architecture.
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Kpakpakpa is a Ghanaian slang term for African ingenuity - a way of making something from whatever resources you may have available - and was a guiding influence in the design, prompting us to create a limited design toolkit with which to create the overarching identity and event collateral. Illustration, Creative Direction: Si Maclennan. Logo Typography, Event Photography: Ishaarah Arnold.